#Domain name choosing

How to choose a domain name

Decide On The Best Domain Name To Register For The Business By Here are strategies for choosing a domain name that will stand the test of time.

11 tips to help you choose the best domain name to register.

1. Companies do not own domain names

2. Does a domain name have to match your business name?

A domain name should match the company name, only if it matters.

Google's domain is owned by a company called Alphabet.

But Google isn't called Alphabet, it's just the name of the company that owns the Google brand.

3.Choose a domain name with keywords

Good quality domains with exact keywords.

The keywords of the domain name quickly indicate to the potential visitor of the site that it is a specialty.

Domain keywords mean that the site not only has what it wants but actually specializes in it.

Keywords in the domain name are often viewed in terms of potential ranking value.

The real value is in attracting visitors who have a greater intention to convert to sales.

4. Keep the domain as short as possible

A domain name not exceeding three words, that is to say, that the preference goes to domain names composed of two words.

5. Meaningful areas

Choosing a meaningful domain name can be useful for thinking about the qualities with which the site should be associated.

Friendly.

The cheapest.

Quickly.

Zippy.

Better.

Experts.

Nerds.

Friends.

Family.

Trustworthy.

Healing.

Or may want visitors to associate the site with a location

Office.

Exhibition room.

Shop.

Palace.

Oasis.

Online.

Zoo.

Hang out.

Zoned.

Coffee.

6. Do not use hyphens in domain names

Avoid using hyphens in a domain name.

Keywords in domains are not that important to ranking as using keywords piled into the domain name with dashes.

This makes the site look fragmented and spammy.

No ranking benefits from the use of keywords in the domain name.

7. Consider registering domain name variants.

People transform words in all kinds of crazy ways.

There are different ways people can remember the domain name, so try to anticipate this and register the domain name variations and then redirect them to the correct domain.

Singular and plural variants are common mistakes, but actual spelling errors can also be something to consider.

The benefit is a proactive defensive measure that will prevent future competitors from registering a variant of the domain name.

8. Defensive domain registration

Defensive domain registration is the process of registering domains that a competitor might register in the future.

It is probably prudent to register the singular and plural versions of a domain name as well as the .net, .org, .biz, .info and .us versions.

If the site visitors are international and/or English speaking, it may be useful to also register the .ca, .co.UK versions of the domain name.

9. What if the Dot Com domain is already registered?

Dotcom is the first release in the United States.

If someone else already has a site on .com, only .net or .org are available, unless it is a keyword domain.

But site visitors really like to see this dot com in the URL.

10. Country-code top-level domain (ccTLD)

Country code top-level domains (ccTLDs) are country-specific domains.

The .ca and .uk registry domains are ccTLDs.

Site visitors tend to prefer country-specific ccTLDs.

So if the customers are in Australia, it may be a good idea to use the .au version of the domain.

Traditionally, ccTLD domains tended to convert at a higher rate in their respective countries.

11. Has the domain already been registered?

Some domains have already been registered.

This may or may not be a problem.

A spammer used a domain, burned it down, causing the spammer to drop it (to let the domain registration expire) in order for the domain to become available again.

If the domain has been registered, Archive.org (also known as The Wayback Machine or Internet Archive) will display an interactive timeline that you can click to view previous versions of websites associated with that domain.