#SEO Writing

 SEO writing is the process of finding, presenting, creating, and optimizing content for a target keyword's ranking in Google and other search engines.

SEO copywriting requires the attention of a search engine, Content copywriting is about using content to attract consumers, and content writing refers to both.

Google's success depends on delivering content that responds to web users' queries in the most relevant way possible.

Writing with SEO helps to gain organic traffic and attract qualified readers and potential customers to the website.

The content ranks and drives targeted traffic to the site, where potential customers can learn how to use Ahrefs to grow their traffic and business.

SEO writing is all about researching and writing content that ranks in search engines.

The main goal is to understand what people are looking for in order to align the content with their needs.

A 5-step framework suitable for beginners to help you write a blog post or article with SEO is

1. Find a keyword relevant to the business with potential traffic:

Begin the research by adding the seed keyword to Ahrefs' Keyword Explorer and use the Questions report to find keyword ideas formulated as questions.

Most of the results will be queries for information that can rank a blog post.

https://ahrefs.com/blog/keyword-research/#brainstorm-seed-keywords

Use the Exact Phrase report to find queries that contain seed keywords sorted by monthly search volume.

If your site is relatively new, a good place to start is to narrow down the list by filtering out keywords with low keyword difficulty scores (<30) and high monthly search volumes (1000).

2. Determine the search intent:

To have a main keyword with good traffic potential, you need to understand what people are looking for, which is known as search intent.

3. Determine the sub-topics you need to cover:

Use a document, text editor, or spreadsheet to

Analyze the content and headlines of your competitors.

Check the PAA boxes

Find out what your competition ranks for

4. Create a plan

Have a main keyword

The format, type and angle of your content

Relevant sub-themes to cover

5. Write the draft

5 simple and impactful SEO writing tips are

1. Create a compelling headline

The title tag is the most visible part of the SERP.

Use the primary keyword and indicate why the page matches the search intent and how it offers value. If applicable, use

Numbers

Adjectives

Freshness

Mark

Value proposition

Uniqueness

2. Use short and simple URLs

3. Optimize for featured snippets

4. Use internal links for context

5. Reinforce your content with images

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