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Additional Skills Based Marketing Interview Questions.

What is a keyword? How important is this from an SEO point of view? Keyword” is a term used to refer to the words and phrases that people enter into a search engine to find the information they are looking for. SEO keywords range from single words to complex phrases and are used to inform website content to drive relevant organic search traffic. Audiences use them when searching for something related to a brand. What are the key areas where you use keywords to optimize site ranking? Add keywords naturally to five key places on the website to optimize site ranking. Titles. Explanations. Titles & Content. Image captions & alt text. URLs. What are the basic models for determining pay per click? PPC currently exists in two forms: flat-rate PPC and bid-based PPC. With flat-rate PPC, Internet marketers enter into an arrangement with a fixed, unchanging rate per click. With bid-based PPC, those who want to place ads find themselves in a private auction where they bid against competito

Stages of the Sales Funnel

Stages of the Sales Funnel :- As a salesperson, one is constantly fighting an uphill battle to attract attention from leads and prospects. The harder it is to sell, the harder the job becomes. The sales funnel provides a relationship-focused framework to follow, preventing the pitch from giving.  Instead of trying to sell prospects on products or services, a sales funnel educates potential customers to make a qualified, educated buying decision. While the exact stages of the sales funnel can vary dramatically, it generally follows the same process: awareness, interest and evaluation, desire, action and re-engagement. At each stage of the sales funnel, a specific piece of information, content, or answers needs to be provided that helps move prospects closer and closer to making a purchase. Research and Preparation: Although research and preparation are not the original steps in the sales funnel, it is still very important to create future success. Start by identifying the own brand valu